#TargetSummit
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Moscow
Mobile product & marketing conference
26 October 2017
Video
about us
Main
Speakers
Speakers Tags
main stage
second stage
Chairman
AIMATTER
Yury
Melnichek
Media & marketing strategy specialist
Uber
Tatyana
Serzhantova
Head of Marketing
Nanobit
Nikola
Stolnik
Chief Digital Officer
VEON
Anna
Znamenskaya
Head of Marketing
Yandex.Music
Varvara
Semenikhina
Head of mobile department
Social Discovery Ventures
Olesia
Kuznetsova
Partner Manager
Twitter
Anton
Krasun
Marketing Manager
Viber
Mikhail
Pashintsev
Product marketing manager
KeepSolid
Julia
Holovko
Mobile Product Manager
Aviasales
Andrey
Maslak
Head of Marketing
Appnext
Liliya
Miringof
Head of Marketing
SearchAdsHQ
Alexandra
Lamachenka
User Acquisition Lead
Pixonic
Alexander
Ruban
Director of Sales
SplitMetrics
Tanya
Fernandes
Chief Product Officer
Sports.ru
Mark
Ten
R&D director
N1.RU
Dmitry
Saprykin
Technical account manager
myTarget
Evgeny
Ostrovskiy
CMO
Litres
Ilya
Yalunin
ASO Specialist
Apalon
Kate
Sorokina
Head of mobile projects
Yandex
Nikita
Fominov
Event
Schedule
10:00 - 10:50
Registration & Coffee
Description
Pick up your badge in Technopolis and take free morning coffee.
Close description
12:00 - 12:30
How to increase app page conversions in iOS 11
Tanya Fernandes
Director of Sales SplitMetrics
12:30 - 13:00
How to set up, run and optimize Apple Search Ads
Alexandra Lamachenka
Head of Marketing SearchAdsHQ
13:00 - 13:30
App Store Optimization in iOS 11 environment
Kate Sorokina
ASO Specialist Apalon
13:30 - 14:00
How to maximize your marketing potential and go worldwide
Alexander Ruban
User Acquisition Lead Pixonic
Description
Alexander Ruban - User Acquisition Lead on iOS ad networks and Influencer Marketing at Pixonic, which spends more than $3 mln. monthly on promoting its main mobile project, War Robots
Close description
14:00 - 15:00
Lunch & Networking time. Bon appetit!
15:00 - 15:30
«Almost» the secret strategies to promote your app on myTarget
Evgeny Ostrovsky
Technical account manager myTarget
Description
- Catch your users from from the biggest Russian social networks - Unobvious targets to improve results - Creatives as the key to success - Remarket your valuable audience - Check list of settings from the largest clients
Close description
15:30 - 16:00
Promotion features of mobile services by subscription
Ilia Yalunin
CMO MyBook
16:00 - 16:30
Fireside Chat QleanHacking on Facebook
16:30 - 17:00
Our way to 7 mln users: success and fuckup stories, and what we have learned from them
Julia Holovko
Product marketing manager KeepSolid
Description
KeepSolid creates multiplatform seciruty & productivity solutions for consumers and business. Among the flagship products are top-notch VPN Unlimites, a game-changer Roadmap Planner, Private browser and others.
Close description
Event
Schedule
10:00 - 10:50
Registration & Coffee
Description
Pick up your badge in Technopolis and take free morning coffee.
Close description
10:50 - 11:10
Opening word
Sergey Yavetsky
CEO TargetSummit
11:00 - 11:30
Augmented reality and neural networks in mobile applications
Yury Melnichek
Chairman AIMATTER
11:30 - 12:00
Users-First, Apps-Second || Connecting the Dots & Unlocking New Growth Levels
Lilia Miringof
Head of marketing Appnext
Description
Mobile growth can be taken up a notch. Natanson will reveal how we can utilize scattered data to offer the user better services, while placing the him in the center, before the app. This session will reveal new growth levels and explore better ways to provide more value to users and app marketers alike.
Close description
12:00 - 12:30
How offline helps to sell subscriptions for Yandex.Music
Varvara Semenikhina
Head of Marketing Yandex.Music
12:30 - 13:00
YT influencers as a performance Mobile inventory. Live cases from Viber
Mikhail Pashintsev
Marketing manager Viber
Description
- KPI estimation approach for YT influencers - Metrics which will impact the influencers campaigns - Comparing analysis of YT vs other social networks
Close description
13:00 - 13:30
Remastering in product development at Aviasales.
Andrey Maslak
Mobile Product Manager Aviasales
Description
Brief history of Aviasales mobile product growth and its historical evolution ways.
Close description
13:30 - 14:00
A modern look on old-school channels - How to leverage the power of Offline Marketing for your digital company
Tatyana Serzhantova
Media & marketing strategy specialist Uber
14:00 - 15:00
Lunch & Networking time. Bon appetit!
15:00 - 15:30
User Acquisition Pitfalls, and how to avoid them
Nikola Stolnik
Head of Marketing Nanobit
15:30 - 16:00
Strategy for acquisition users in different markets for dating apps. Why all countries are not equally useful.
Olesia Kuznetsova
Head of mobile department SDV
16:00 - 16:30
Digital transformation and how banks, telecoms and Internet companies are competing.
Anna Znamenskaya
Chief Digital Officer
VEON
16:30 - 16:50
Mobile landing page builder
Nikita Fominov
Head of mobile projects Yandex
Description
In his keynote Nikita will tell you how to use mobile traffic, create mobile landings and what templates to choose
Close description
16:50 - 17:20
N1.RU + Branch + AppMetrica = Love
Dmitry Saprykin
R&D Director N1.RU
17:20 - 17:50
What do you need to prepare for promoting your mobile app to the international market?
Anton Krasun
Partner manager Twitter
Description
In his speech, Anton will talk about successful cases in app promotion and modern technologies that make this possible for thousands of mobile apps around the world.
Close description
17:50 - 18:20
The audience is no longer belongs to the media. Why is it not so scary?
Mark Ten
Chief Product Officer
Sports.ru
Description
In his keynote, Mark will talk about the evolution: from browsers and applications to Web 3.0 - new environments, such as Zen, Instant Arcitles, AMP.
Close description
18:20 - 18:30
Closing Remarks & Bonuses from our partners
Conference
Tickets
Conference
ticket

Before October 16 - 69 euros.

From 16 to 25 October - 90 euros

The last day price - 120 euros

Access to all speeches

Delicious coffee and dinner

Access to the networking platform

Recordings of speeches

90 eur
Vip dinner &
conference ticket

Before October 16 - 149 euro

From 16 to 25 October - 179 euro

The last day price - 209 euro

Access to all speeches

Delicious coffee and dinner

Access to the networking platform

Recordings of speeches

Participation in a VIP dinner with speakers

179 eur
Startup
Ticket

Are you doing a start-up in mobile industry?

And you need new knowledge about apps marketing?

Write to us at meet@targetsummit.com with a short story about yourself, and maybe we will give you free participation!

0 eur
Industry
Dinner
Participants are invited to connect on a whole other level through a series of spectacle-filled evenings showcasing leading international and promising local artists and performers.
Video
Last Industry Dinner
About Us
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Language
#TS17.